Paper That Sells: How Fine Paper and Envelopes Win Clients and Boost Margins Presented by Announcement Converters
2025-06-26 08:00 - 17:00 (America/New_York)
Description of Webinar – A focused webinar for printers looking to stand out in a crowded market. How specialty papers and premium envelopes increase margins and attract loyal, less price sensitive customers.
We’ll share how to pitch paper as a value-add that eleveates your brand and builds your business.
Take Away 1. Real examples of increased ROI and customer satisfaction
2.Champagne stocks on a bond budget – how smart printers purchase fine stocks
3. How to upsell specialty paper and envelopes to boost profit margins
4. Trending textures, finishes, and formats designers and brands love
Register Now

Vendor & Member thINK TANK
2025-08-20 17:00 - 19:00

2026 Leaders Summit
2026-03-19 - 2026-03-22
Screenshot

Hands-free Color Control hosted by Canon
2026-03-26 14:00 - 15:00
High-quality color print production relies on three key factors: Accuracy, Predictability, and Consistency. Losing any of these can lead to costly reprints or, worse, the loss of a customer.

The combination of Canon’s In-line Spectrophotometer and Fiery ColorGuard represents a major advancement in color automation. By eliminating manual color checks, warmup jobs, and unnecessary recalibrations, these tools streamline your entire workflow. Join this webinar to learn how to leverage Canon and Fiery technology to improve productivity, boost profitability, and maintain customer loyalty by consistently exceeding expectations.
Take Away An understanding the available combined technologies from Canon and Fiery that simplify and automate color management on the press, which can help customers improve their productivity and profitability.
REGISTER HERE

Close the Loop: Automating Feedback, Google Reviews, and Dormant Customer Recovery to Grow Your Print and Sign Business
2026-04-03 14:00 - 15:00
Are you leaving money on the table?
Join us for a focused workshop showing print and sign owners how to effortlessly capture feedback, drive Google reviews, and maximize customer lifetime value.
In this 45-minute session, you will learn how to:

Implement a simple, automated “Customer Experience Loop” to track customer loyalty with Net Promoter Score (NPS) and identify happy customers.
Automatically drive a steady stream of 5-star Google Reviews from your promoters, building your online reputation and making it easier for new customers to find your business!
Uncover new sales and referral opportunities with zero effort.
Dormant Customer Recovery: See how LoyaltyLoop’s new Premier Plan can automatically detect and re-engage your dormant customers, turning one-time buyers into long-term clients and recovering lost revenue.

LoyaltyLoop is an easy and affordable tool designed specifically for busy business owners who need results without the complexity. Learn how to make your customers do the marketing for you!
Take Away

A Simple Automation Strategy: An understanding of the LoyaltyLoop process, showing how to automate feedback, review requests, and referral asks without adding daily tasks.
A Clear Path to 5-Star Reviews: The exact process for using customer feedback to automatically generate a steady, organic stream of Google Reviews, boosting local SEO and credibility.
The Blueprint for Recovering Lost Sales: A demonstration of the new Premier Plan’s ability to identify customers who haven’t ordered in a while and automatically engage them to uncover their next project.

REGISTER HERE

Vendor/Member thINK TANK
2026-04-15 17:00 - 19:00
REGISTER HERE

What to Do When Trying Harder with AI Still Doesn’t Work in Your Print Shop Hosted by Marketing Ideas for Printers
2026-04-23 14:00 - 15:00
Trying harder with AI rarely works.
Using it differently does.
As an NPSOA member, you already have access to three free AI workflows from the AI For Printers platform as part of your membership benefit. The AI workflows produce undeniable results. Just ask Cory Deermount of AlphaGraphics in Boston. He used a single AI workflow to complete more than two weeks of work in just 35 minutes. But the AI workflows only work if you use them.
If you haven’t yet taken advantage of the AI workflows available to you, you’re leaving real value on the table. Many printers put real effort into AI, only to end up overwhelmed by the learning curve or underwhelmed by generic results. This webinar is your opportunity to change that by seeing firsthand how to start using the workflows you already have access to in a practical, repeatable way that delivers real results.
You’ll discover how printers are applying these AI workflows to real print shop tasks such as sales follow-up, customer communication, planning, and internal coordination without adding complexity or extra tools.
This is not a technical session, and it is not about adding more tools. If you can copy and paste, you can run an AI workflow. The focus is on turning the workflows you already have into something practical, repeatable, and genuinely useful.
Take Away : Attendees will leave with a clear understanding of why effort alone does not lead to better results with AI, and why structure makes the difference. They will be able to recognize why unstructured AI often feels overwhelming or underwhelming, and how workflows resolve both. Most importantly, attendees will leave knowing how to put the three free AI workflows included with their NPSOA membership into use in a practical, repeatable way without adding new tools or complexity so they can start getting real value from a benefit they already have access to.
REGISTER HERE

AI for Print in 2026 hosted by PlanProphet
2026-05-12 14:00 - 15:00
This is not an AI hype session. PlanProphet will cover where AI can realistically help print operations and customer-facing teams today, what to automate, what to keep human-in-the-loop, and how to roll it out without creating chaos. We’ll connect the dots to how PlanProphet makes AI outputs actionable inside real workflows. Take Away How PlanProphet operationalizes AI, so insights and recommendations don’t stay theoretical, but become tasks, priorities, and actions inside real workflows.

Exit Strategy Preparation presented by Alliance Franchise Brands
2026-05-28 14:00 - 15:00
Maximize the value of your business for when you go to market and sell.
Take Away An understanding of how the market views your business value when you are ready to sell.
REGISTER HERE
